Optelec US, Inc., Appoints Andre Hardy to Serve as Director of Sales and Marketing

April 11, 2007
For more information, contact:
Stacy Henschel
Marketing Manager
stacyh@optelec.com
(800) 826-4200 x237
Fax (800) 368-4111

Vista, Calif. – Optelec US, Inc., the world leader in innovative assistive technology, has completed its sales and marketing team with the addition of Andre Hardy. Andre will oversee the sales and marketing divisions of Optelec US, Inc. with his team including Robert Hartland as the Webmaster and Stacy Henschel as the Marketing Manager.

“The complexity of our marketing vision clearly required someone who could think outside the proverbial box,” stated CEO Takashi Yamashita. “I am very pleased to appoint Andre Hardy as the Director of Sales and Marketing. His skill set transcends what the traditional marketing background would offer touching both the for-profit and not-for-profit sectors with creative solutions. Andre is a perfect fit for our needs.”

With over twenty years of sales and marketing experience, Andre has a proven track record that includes projects with Silicon Valley giants Hewlett Packard, Advanced Micro Devices, Oracle Corporation and Sun Micro Systems. He culminated his non-profit work by co-founding The Friends for Youth Mentoring Institute, a research and training facility dedicated to promoting youth mentoring on a national level. Andre has pursued a very active business career on a parallel with his work in the non-profit sector and it covers a broad spectrum of entrepreneurial successes. His expertise in the urban marketplace spans the music and fashion industries and his strong ties to the technology community have kept him very active in field of electronic marketing. “I am truly excited to join a forward thinking company that is in the business of providing solutions. I join a great team headed by Marketing Manager, Stacy Henschel and Webmaster Robert Hartland. We look forward to expanding our reach and the number of people we serve.”

About Optelec
Optelec has been the world leader in innovative assistive technology for over two decades. Optelec was founded in 1985 by Robert Mansfield and David Rosette who decided to turn their energy from working for Polaroid to improving the lives of the visually impaired. After ten years of continued growth and technological breakthroughs, the Tieman Group acquired Optelec. Tieman’s commitment to research and development has led to Optelec’s introduction of the most advanced visual aids on the market today. The Clearview+, our flagship video magnifier, leads the industry in quality and design. The products are so easy-to-use that they have quickly become fixtures in libraries, senior living communities, private homes, and the workplace. Log on to www.Optelec.com to find out more about our products.

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